Privacy Policy.

Mainline Studio is the trading name of Mainline Studio Ltd, a company registered in England & Wales under company number 17262962, with registered office at 71–75 Shelton Street, Covent Garden, London WC2H 9JQ, United Kingdom. We are an independent studio building and refreshing websites for businesses. This policy explains how we look after any personal information shared with us through enquiries, discovery calls or project work.

Mainline Studio Ltd is the data controller for personal information processed through this website and our project work.

We only collect what we need to respond to enquiries and deliver work. Typically this includes:

• Your name
• Your email address
• Your business name and website URL, if you have one
• Details of your enquiry or project
• Anything else you choose to send us

Information reaches us through:

• Email enquiries you send to us directly
• Mailto links and contact links on this website
• Discovery calls and follow-up conversations
• Any future contact or quote forms added to the site

We use the information you share to:

• Reply to your enquiry
• Discuss a potential project and prepare a proposal
• Deliver the services we have agreed
• Keep reasonable records of our work and correspondence
• Improve this website and the way we explain what we do

We keep personal information only for as long as it is needed for the enquiry, project or any legal, tax and accounting obligations. Once it is no longer needed, it is deleted or anonymised.

We do not sell your information. We may share it with trusted service providers only where necessary to run our business and deliver your project, for example:

• Email and inbox providers
• Hosting and website platform providers
• Google Analytics, used to understand how visitors use the website. Analytics cookies only run when you choose to allow analytics cookies through the cookie banner or the Cookie settings link in the footer.
• Google Ads, used to measure advertising performance and improve campaigns. Marketing cookies only run when this is configured and you choose to allow marketing cookies.
• Mainline Studio may use carefully selected AI-assisted tools to support delivery of its services. Where such tools are used, we take reasonable steps to limit the information shared to what is necessary.
• Invoicing and accounting providers

These providers process information on our behalf under their own terms and security commitments.

Under UK data protection law you have the right to access the personal information we hold about you, ask us to correct or delete it, object to how we use it, and ask us to restrict its use. You can also complain to the Information Commissioner's Office (ICO) if you are not happy with how we have handled your information.

For any privacy questions or to exercise your rights, email hello@mainlinestudio.uk.

We may update this policy from time to time, for example if our tools or services change. The date at the top of the page will always show when it was last updated.